So you’re in to fitness- maybe prepping for a show, or maybe just wanting to expand your brand into the fitness industry. You’ve heard about athletes being sponsored, and now YOU want to be sponsored but don’t have a clue what being sponsored means? It’s ok- Most people don’t.
A Sponsorship should be a mutually beneficial relationship- meaning companies seek athletes who can gain them exposure, representation, and ultimately business. To make the effort and representation worthwhile, a company in-turn offers advantages, perks and sometimes compensation to the athlete.
[EXAMPLE: Nike sponsors Lebron James. Lebron James wears Nike shoes, apparrel, etc. Nike see’s an increase in volume due to Lebron James’ representation. Nike pays Lebron James a lot of money and gives him a lot of free stuff.]
While we don’t offer sponsorship on a ‘Lebron James’ scale yet, our sponsorship packages can vary dependent on the athlete and situation.